Why Hawkshead?

Relationship

Although your project involves technology at some level, the real progress begins and ends with people.

We understand the process of design and will happily explain its relevance to your project. You are welcome to scrutinise us to make sure that we are everything that we say and that you want.

• Who controls it? - You, as client, or the design outfit... is the dialogue steeped in technical terms so as to create a smoke screen...
• Is there transparency in what is being done and why and how much it costs?
• Are the quotations fixed price?
• Who owns the design once complete? (Are there any royalties or other lien?)

Boundaries

Your project may involve work that is carried out by you or people with whom you have worked before. Projects can be based purely on a circuit board design. More often than not, our clients want a product.

Every design has its own special requirements. There is an obvious case for boundaries to describe areas of work or how two parts fit together. Less obvious are the areas that fit no particular category.

If the design team "stops at the edge of the board", then how do you resolve issues relating to its ability to be manufactured? What do you do when the designer of the metal fabrication wants to know about the heat generated from the electronics?

Name, logo and ethos

A Hawkshead conjured up the mighty bird of prey - a creature that will stop at nothing until its task is completed. Hawk, from the Native American world, describes the bird as a messenger with strength, truth and foresight.

The logo is a Native American symbol of the butterfly. Their translation for this wondrous insect is rebirth, the soul, transformation and everlasting. This logo would seem to express (as well as my love for the butterfly) everything that our company is about.

Jacqueline Hollinshead
Managing Director